Learn how to direct any human being who steps foot in front of your lens
For years Peter Hurley has been perfecting his signature workshop, the Headshot Intensive. Rooted in the teachings of his book The Headshot, this master class is a deep dive into his unique approach — Peter reveals everything about his workflow, direction, shooting style, and business approach.
The course is geared toward headshot photography, but all of it applies whether your subject is 3 feet in front of your camera or 30 feet away.
Boost your confidence behind the camera. Grow your headshot business.
Everyone has their own learning curve, and Peter meets you where you’re at — committed to making sure you get it. Whether you’re a seasoned pro or a curious beginner, this class is ready-made for you.
Peter has helped thousands of photographers launch successful headshot businesses over the years — and the Intensive never sits still. Every workshop reflects his current work and his newest techniques in lighting, color, and direction. Many of his students come back multiple times to keep their skills sharp.
By the end of the Intensive, you’ll know how to:
- Create beautifully lit, professional headshots with confidence
- Break down a subject’s walls and direct natural, powerful expression
- Charge more and deliver next-level value with every shoot
- Build a reputation for headshots that stand out in a sea of sameness
What to Expect
The Intensive workshop is two full days, 10 AM to 7 PM, and is limited to just 11 new photographers per workshop, plus 1 returning alum. Space is intentionally capped to ensure every attendee gets personalized attention and hands-on feedback from Peter.
There is also an optional, add-on, third Intensified day where you get more one-on-one time practicing what you’ve learned and shooting Peter himself as he uses his acting chops to throw you off your game, playing the role of your toughest client.
Pre-Workshop Homework
Upon registration you get access to the Intensive Pre-Workshop — a series of videos Peter has put together to get you up to speed before the Intensive.
Day 1
10 AM – 7 PMThe Hurley Triangle Lighting Setup
Learn how to sculpt the face using Peter’s go-to configuration for clean, modern, flattering light that works every time.
Expression Coaching Techniques
Discover how to direct real expressions (no fake smiles) and capture authentic, confident moments in your subject.
Hands-On Shooting
Apply direction techniques with live subjects while Peter gives you real-time guidance and feedback.
Optional Group Dinner
Decompress and connect with fellow headshot photographers.
Day 2
10 AM – 6 PMTrustability Framework
Learn how to build instant rapport and put anyone at ease in front of your lens — so their true personality shines through.
The Squinch™ & Residual Laughter
Master the micro-expressions and energy techniques that changed the face of modern headshot photography.
Live Shooting Intensive
Implement everything with live subjects. Peter pushes you to refine your direction and shooting style.
Your Hurley Headshot
Peter photographs every attendee the same way he works with top CEOs, actors, and celebrities.
Day 3 Optional Add-On
10 AM – 7 PMOne-on-One with Peter
Peter takes on the role of a client. Direct and shoot while he gives concise feedback.
Shooting Style Analysis
Peter analyzes your shooting and coaching skills — strengths and areas to level up.
Advanced Direction
Push past your comfort zone with focused coaching from Peter.
Requirements: Must have already completed the Headshot Intensive and shoot tethered into Capture One. Only 5 spots. $1,497.
View Details
Meals are not included. Each day we break for lunch and head out for a group dinner — you’re welcome to join the group or go out on your own. Feel free to bring a significant other along to the dinners.
Upcoming Workshop Calendar
Peter teaches his workshops all over the globe.
Check out the schedule below and reserve your spot in a city near you today!
